Leadership Workshop: Media Relations & Student Life (University Student Organizations Only)

In this workshop, we will discuss best practices when engaging with external, independent media outlets. The session will include an overview of the current media landscape and some tips on how to best craft and deliver your message.

Facilitator: Rebecca Valli is director of media relations at Cornell. She oversees a team of 9 professionals whose mission is to pitch Cornell's research and experts to top media outlets worldwide. A key component of the team's effectiveness is media training, which helps faculty maximize their media profile. This workshop will be adapted to target issues of relevance for students.

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